A game-changing shift in India’s data protection landscape is on the horizon.
The Ministry of Electronics and IT (MeitY) has released a framework to operationalize the Digital Personal Data Protection (DPDP) Act, 2023, putting real-time consent at the center of personal data usage.
🔐 Consent will no longer be a one-time checkbox—it will become a “live signal”, verified through real-time APIs before any data is processed, whether for marketing, analytics, or core services.
Key highlights:
Businesses must prove that user consent is current, purpose-specific, and verifiable on demand.
An immutable audit trail of all consent actions will be maintained.
A user-facing dashboard will enable individuals to manage permissions, raise grievances, and request corrections or deletions—in real time.
Bundled or implied consent? Disallowed. Every data use must be explicitly approved.
Built with a focus on interoperability, multilingual access, and inclusivity, this framework reflects India’s diversity and digital ambition.
This marks a fundamental shift toward greater transparency, user empowerment, and responsible data practices in India’s digital economy.